Keep it Fresh!

by Don Sanders, 02/25/2004

Taking prospects and clients to social functions is an important part of relationship building. When you do, always make sure that your vehicle is in top condition; the interior especially should be clean and odor free. Here's a handy tip for those times when you are too busy to get to the car wash. Uncap a small bottle of hand lotion, like the ones found in hotel rooms, and leave it overnight in a cup holder. In the morning, your car will smell fresher than it did the day before.

Moral of the story: Some impressions last forever.