To Market we Go!

by Don Sanders

The reason most distributorships fail to meet sales expectations is due to under-funded marketing budgets. In order to meet your goals, put into practice that well-known theory of "you must spend money to make money." Every year set aside a specific amount of money to use for mailers, catalogs, and self-promotion products. Don't hesitate to spend the necessary money on effective marketing efforts, because it will come back to you in the form of increased order entries.

Moral of the story: Keep your marketing basket full of "goodies" and share them regularly!